Given the growth in the sharing economy, your junk can start to pay for itself. For example, if you have some awesome vintage furniture inherited from your grandmother sitting in a storage unit, you can rent this out to photographers for their “styled shoots” which are becoming all the rage. If your furniture is more modern but you still can’t bear to get rid of it – perhaps a home stager will be interested.
If retirement is a goal of yours (and who doesn’t want to retire someday?!?), it’s important to learn how to start investing. In fact, funding your retirement accounts should be at the top of your list. While these accounts won’t help your immediate situation, by stashing cash now, the residual income they create should help propel you through your golden years.
2) Find Out What You Are Good At. Everybody is good at something, be it investing, playing an instrument, playing a sport, communications, writing, art, dance and so forth. You should also list several things that interest you most. If you can combine your interest plus expertise, you should be able to monetize your skills. A tennis player can teach tennis for $65 an hour. A writer can pen her first novel. A finance buff can invest in stocks. A singer can record his first song. The more interests and skills you have, the higher chance you can create something that can provide passive income down the road.
It’s been almost 10 years since I started Financial Samurai and I’m actually earning a good income stream online now. Financial Samurai has given me a purpose in early retirement. And, I’m having a ton of fun running this site as well! Here’s a real snapshot of a personal finance blogger who makes $150,000+ a year from his site and another $180,000 from various consulting opportunities due to his site.
Remember the HillTop ad that Coca-Cola did? If not, perhaps the lyrics will spark a memory - "I'd Like to Buy the World a Coke." Is the song stuck in your head? This jingle had the whole world singing, and if that weren't enough, it was recently revisited on the Mad Man series that had everyone humming it again. The song spoke of unity and tolerance, and as consumers, we gravitated to it and shared it.
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Book sales ($36,000 a year): Sales of How to Engineer Your Layoff" continue to be steady. I expect book sales to rise once the economy starts to soften and people get more nervous about their jobs. It's always best to be ahead of the curve when it comes to a layoff by negotiating first. Further, if you are planning to quit your job, then there is no downside in trying to engineer your layoff so you can get WARN Act pay for several months, a severance check, deferred compensation, and healthcare.
I do remember you mentioning that & how it was your ticket to exit softly and give you time to build the passive income side. Most likely when I do exit it will either be through a sale of the business which would come along with a employment contract or if a worthy successor(s) can take it over, then the business is just another annuity throwing off income. Anyway, I’d enjoy writing a guest article after I survive the next few weeks of work and weddings.
Many marketers hope for a campaign to go viral — meaning it's recognized, widely-accepted, and influential. But there's no guaranteed formula. However, if you think about some of your favorite viral marketing campaigns, you'll notice some common features. Marketers wanting to reach a bigger audience should keep these attributes in mind when creating their next campaign:
If you want to add a little excitement to your passive income investing, meet Lending Club, the web-based peer-to-peer lending platform where investors looking for high-interest opportunities provide the funds for loans. You can earn interest rates in excess of 10 percent a year – about 10 times what you will earn on more conventional interest-bearing investments.
They also launched an incredible Retirement Planning Calculator that pulls in real data from your linked accounts to run a Monte Carlo simulation model to output the most likely results of your financial future. I strongly suggest you run your own numbers, play around with the income and expense variables, and see how you stack up. It’s all free and easy to use.
What happens when you grow so fast that you start to saturate the population. This has happened to several Facebook app developers. They experience very rapid growth, and then suddenly the growth dies. Andrew Chen has written a great blog post about this: Facebook viral marketing: When and why do apps “jump the shark?”. (Side note: I don’t believe that the equation that Andrew puts forward for simple viral growth is correct, as it assumes that the entire population will continue sending out invitations at each viral cycle. However his work on saturation of the population is very relevant for highly successful viral apps.) In case you are interested in where the term “jump the shark” came from check this out: Wikipedia: Jumping the shark.
Viral marketing strategies often forget about the pre-launch phase of a campaign. A easy way of ensuring that a viral marketing campaign goes viral is to start a conversation online where most of your audience is to build up hype around the campaign before it goes live. Build a plan where colleagues are involved to help get the conversation started. Maybe even include affiliates or related companies, who could gain from promoting the campaign, to help get the word out to as many people as possible. What will this achieve? This is get more people talking and peak their interest so your campaign will start strong and it will cost less to get the momentum going. From launching a teaser campaign to building anticipation through content on social media, pre-launch can sometimes be just as important as the actually promotion phase.
Not everyone is eager to do this, but consider renting out space in your home for extra income. You could take in a full-time boarder, for example, but you needn't be that extreme. Instead, consider renting out an extra room via a service such as airbnb.com or homewaway.com. If you do so for just 20 nights a year and charge $100 per night, that's $2,000 in pre-tax income! If your home is in a desirable spot, maybe you can rent out the whole house for just two weeks in the summer, charging $2,000 per week and collecting $4,000.
Created in 2013 Dove launched their Real Beauty Sketches campaign to highlight how women describe themself in a more negative and less beautiful way compared to how others describe them. Aimed at grabbing the attention of women across the world the hair and beauty product company helped women to see their true value and to look passed the negative perception they have of themselves. The campaign spurred case studies and started discussions on all major social media platforms. Shared through TV ads, social media, blogging and other distribution channels the campaign was a great branding exercise for the company with millions of women forwarding the campaign to their friends and family members.
Thus, it's easy to dream of money just arriving, without our having to clock in to earn it. Fortunately, passive income streams don't have to be a dream. There are many sources, with examples including REIT dividend income, residual money, real-estate investments, interest, and other income-generating assets. Here's a look at 15 of them -- see which opportunities could work for you.
Rental properties are defined as passive income with a couple of exceptions. If you’re a real estate professional, any rental income you’re making counts as active income. If you’re "self-renting," meaning that you own a space and are renting it out to a corporation or partnership where you conduct business, that does not constitute passive income unless that lease had been signed before 1988, in which case you’ve been grandfathered into having that income being defined as passive. According to the IRS, "it does not matter whether or not the use is under a lease, a service contract, or some other arrangement."
I enjoy how you lay out real numbers. A lot of people wouldn’t do that. While you admit that you are somewhat conservative, I think the $1M in CD’s is just too conservative. Assuming you don’t need the cash flow now (which you say you just save anyways) then all that could be invested for potentially higher returns. For example, what if you bought San Francisco real estate along the way instead of CD’s. Or, an SP500 Index fund. I bet your average return would have been higher than 3.75%. Sure you could lose it, but the point is if you don’t need the cash flow now, you should try to increase that nut as high as possible until the day you actually need it. Your nut could be $5M right now if you had invested in asset classes other than CD’s for the last 14 years. Don’t get me wrong, you have done far better than me, but I guess I would take a little more risk if you don’t rely on that cash flow.
Developing passive income is different. With the exception of one of my passive income streams (cryptocurrency mining), all of the others require real, hard work. Truly, I understand the barriers for people getting into building alternative income streams. I would say that most people WANT passive income, but truly aren’t willing to put in the blood, sweat, and tears to make it happen.
Can’t find viral content for your products? Then create it! Use the notes from your research in the first step to determine what network(s) you want to go viral on and the type of content that will help you achieve that result. Then publish that content, or get the content published on a source that can help you go viral. Again, refer to your research to see what elements create the best viral content for your target audience.
You brought some awesome examples. One of the best ways to get your campaign off the ground is by starting with the ideal audience. I find that I can use data to find my top customers and then make those into ambassadors, nurture those relationships, to create an epic viral campaign. Gilles de Clerck, founder of the Growth Revolution, talks about it here - https://sharesomefriends.com/blog/referral-marketing/
No doubt that harnessing influencers would be a lucrative business for both companies and influencers. The concept of 'influencer' is no longer just an 'expert' but also anyone who delivers and influence on the credibility of a message (e.g. blogger) In 2014, BritMums, network sharing family's daily life, had 6,000 bloggers and 11,300 views per month on average and became endorsers for some particular brand such as Coca-Cola, Morrison. Another case, Aimee Song who had over 3.6m followers on the Instagram page and became Laura Mercier's social media influencers, gaining $500,000 monthly.